The Story Behind The story begins with skeuomorphism in the 1980s. Steve Jobs, CEO and co-founder of Apple Inc., was one of its earliest avid proponents. The idea was that skeuomorphic interface design would provide users with much more intuitive experience by mimicking physical world graphical objects, shadows, shapes, details to a hyperreal degree. Image source: Dribbble Skeuomorphism engaged auditory/visual cues to capture users’ attention and show them how things work. It had its time and place in the first iOS versions design until the 2000s. In 2007, Forbes stated that skeuomorphism is dead like a past life thing. This statement was accepted as the truth six years later after iOS had redesigned with style in 2013. Ever since Apple had settled on flat design. Image source: Dribbble Flat design, a minimalist and classically digital aesthetic, was inspired by the Swiss style. Google, in turn, had rolled out material design. Image source: Dribbble Flat design and material design are being dominant in interface design so far, offering minimalism, convenience, personalization. Rise of neumorphism as the hottest UI trend marked 2019, changing the ‘super flat and minimal’ vector to something midway to realism. Michal Malewicz published some posts on Medium about a ‘new skeuomorphism’ in UI design. Jason Kelley, in turn, proposed a new word ‘neumorphism’ made by joining two words ‘new’ and ‘skeuomorphism’ together. READ ALSO How to Grab Own Piece of Market With Social Media Platform Image source: Dribbble Neumorphism mimics real-life objects. It brings clean interfaces to life through adding a physical element to flat UI paradigm.